Equativ at Cannes Lions 2024

THE WAIT IS OVER!

Your Equativ crew is heading back to Cannes Lions!

Let's connect for some fun in the sun and to discuss how we can help you transform your business.

Check out our activations below!

44

Days

11

Hours

22

Minutes

29

Seconds

EQUATIV AT CANNES 2024 SCHEDULE

Register for one or more events by filling in the form in the following section.

image bbq
Grill and Chill with your Equativ Crew!
Start Cannes off right! Join us for a come-as-you-are welcome BBQ.
Hosted on the Equativ yacht, an evening of great food and conversation guarantees a jump start on curating connections while in Cannes.
5:00 - 8:00 PM
Equativ Yacht
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Panel: CTV in the Era of Evolution

As CTV continues to disrupt the traditional TV ad market, new strengths and challenges are emerging. Buyers and sellers alike are dealing with a changing landscape and telcos are now monetizing data to help buyers achieve better yield.

In this panel discussion, we’ll explore the evolution of CTV and try to get to the root of what both the buy and sell sides want and how they can benefit from telco datasets.

11:00 AM - 12:00 PM
Equativ Content Hub
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Panel: State of the Industry
INVITE ONLY

In this closed-door session, industry leaders will debate key industry topics and sound off on emerging trends.

In addition, attendees will get a preview of some of the findings uncovered in a demand-side study we partnered with Forrester on. Join us for what’s sure to be a lively discussion!

2:30 - 3:30 PM
Equativ Content Hub
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Panel: Curating the Consent-Based Future

Cookie deprecation deadline or not, there’s no doubt the future of advertising is consent-based. Building a successful privacy-centric addressability strategy in a fragmented ecosystem will require more than one solution.

In this panel session we’ll explore the range of existing solutions and focus on how curation can be used to leverage first-party data while offering a simple, safe way to test and enable the myriad of solutions available.

11:00 AM - 12:00 PM
Equativ Content Hub
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Panel: Scale Your Audience with an Agency Marketplace

In an evolving media landscape, buyers have moved from open exchange to deals to curation. At the heart of it all is a need for a secure and controlled environment in which to buy and enrich media. An agency marketplace answers this need and connects with audiences at scale, no matter how you buy.

In this panel discussion, we’ll explore the data, formats, and technology sitting at the source and how an agency marketplace benefits both brands and agencies.

3:30 - 5:00 PM
Equativ Content Hub
image legendary party
Equativ's BE Legendary Party
INVITE ONLY

What's more legendary than our Cannes party? Don't miss your chance to be part of the legend.
(Please note that this event is invite-only and the invite is non-transferrable)

6:00 PM CET
Equativ Yacht
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Panel: Seen, heard, hired: Advancing Women in Advertising

We welcome females and males alike to join us for an engaging discussion on recruiting and retaining female talent in the programmatic and digital advertising industry. Panelists will share first-hand experience and advice for attracting more female talent in the industry and will also discuss ways to support women and serve as an ally in the workplace.

Post-event, the conversation will continue with a networking happy hour on our terrace.

2:30 - 3:15 PM
Equativ Content Hub
image happy hour
Sunset Sips Happy Hour
INVITE ONLY

As the sun sets on another day in Cannes, join us for an evening soiree to connect with old and new friends alike.

5:30 - 8:30 PM
Equativ Yacht
image ecrc
Equativ Cannes Run Club (ECRC)
Lace up your running shoes and join us each morning for a casual run through Cannes. These runs will be a great place to make new connections while starting the day off right.
9:00 AM CET
Equativ Content Hub
image disco
Send-Off Silent Disco
Join us for an early-morning dance party to send-the week off in style. Wear your brightest colors and come to toast the connections made over the week with smoothies and ginger shots.
10:00 AM CET
Equativ Content Hub
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VIP Cruise
INVITE ONLY

More details to come.

11:00 AM CET
Equativ Yacht

LET'S CONNECT

Curating Connections. Don't wait to hear about it later. See it for yourself!






MEETINGS



EQUATIV CONTENT HUB



EVENTS



Meeting point and other details to be shared the week before Cannes


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